Hello!

Throughout my journey, I’ve had the incredible opportunity to plan, create, and manage events of all sizes—from intimate gatherings to large-scale functions for up to 900 guests. With a first-class degree in Events Management and over 10 years of experience as a Sales and Events Manager, I’ve worked across a diverse portfolio of 11 venues in the UK, launched brand-new venues from the ground up, and brought countless event ideas to life. Whether it’s a high-energy quiz night, an elegant wedding, or a corporate product launch, I thrive on crafting unique experiences that not only boost revenue but also leave a lasting impact.

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Event planning has always been more than just a job for me—it’s a passion. Over the years, I’ve successfully designed and executed birthday parties, weddings, corporate events, product launches, and even high-profile experiences like London Fashion Week. There’s nothing quite like the buzz of seeing an event come together—watching a space transform, guests fully immersed in the moment, and knowing that every detail has been carefully curated to perfection.

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Beyond events, I specialize in venue analysis and sales strategy, helping businesses maximize their potential. I’ve worked closely with General Managers across different cities, developing tailored sales plans, increasing private bookings, and optimizing underutilized spaces for revenue-generating private hires. Whether it’s revamping an events offering, implementing a new booking system, or creating marketing strategies that actually convert, I take a proactive, results-driven approach to every project.

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I’m also highly tech-savvy, with over a decade of experience using platforms like Access Collins/DesignMyNight and OpenTable to streamline reservations and boost revenue through smart, data-driven decisions. On the digital side, I’ve grown and managed social media platforms, even achieving 10,000 views on my very first TikTok post—proof that the right content can make a big impact.

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At Shaan W Consulting, my mission is simple: to help venues and brands unlock their full potential, create unforgettable events, and implement sales strategies that actually deliver. Whether you’re launching a new venue, looking to refresh an existing space, or need someone to bring a vision to life, I’d love to chat. Let’s make something amazing together!

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